Category Archives: Creative

GoDaddy Video Contest 2010

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GoDaddy has a video contest. They have some of the best videos and commercials of all time. We all look forward to the SuperBowl commercials. Whether they are the ones you see during the game or online as they are “banned”, they are the best you will see. Some are hilarious. Of course that is my opinion and many may disagree, but that is what makes them so much fun. Controversy is king. But now if you do not like them, make your own!

Video Competition
This year there is a video competition. There are amazing prizes and a great domain deal. Go to GoDaddy here to learn more about the competition and obtain a domain for just $7.49. We also have more coupons for great deals on all their products and services here on the godaddy coupon page. You can find the official rules on their site. Best of Luck!

godaddy superbowl commercial
Current Videos
Lola the Lingere Entrepreneur
Check out the current videos at godaddy here, they are amazing. Of course they have the videos with attractive girls, the ones that everyone loves so much. And now they have some hilarious ones also. How about the ex-football player who has come out of the closet. Now he started an online business selling his lingere.

Steamy Ad
Who can resist Nascar superstar Danica Patrick? Here she is ready for a rub down. Haha, these are awesome. The shirt rip off is great. How about spoofing this one? What about your own video with your 400 lb Uncle hairy-Joe, have him rip it off – that would be hillarious. At least it is funny to me and that is the point of their contest. You never know what others will like so you might as well create your own.

Vote on Them
You can even vote on the current videos they have. Each video gives you five questions. If you want the future videos to be more tailored to your liking then vote. You never know, they may use this information when creating future videos.

Power of Flash Banners

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Why You Should Care About Flash
I thought I would post about flash banners with an example and discuss the “why you should care about flash“. Let us assume for a moment that you will be utilizing display advertising online. Let us also assume you have the proper networks, targeting, know what size banners generate the best click throughs for your audience, placement on the page, and you only have the option of paying on a CPM (cost per thousand) model.

Due to the CPM model, where you are paying for impressions, you must obtain the highest click through, and ultimately conversion rates, as you can. Many times flash banners can outperform static banners, and many times it can be substantially higher. Just going from .25% to 1% can take you from 2,500 click throughs to 10,00, and in some cases the increase in response can be even greater.

Types of Flash
You may be thinking that having something move, such as an image, is flash. However flash can be very interactive, here is an example of an interactive banner. This has a question that can be answered in the flash banner itself. Then the user is taken to the site.




In this case the flash banner is representative of the site itself and what the user will find. This will also increase the ultimate conversions.

Try Flash
For your next display campaign be sure to give flash a try. Most ad networks will accept flash as easily as they do a static banner. There are other types, other than flash, however not all are accepted easily and uniformly across most networks.

Hopefully this example will peak your creativity.

Get Superbowl Quality Videos at Genius Rocket

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GeniusRocket is the place to get high quality videos, banners, logos and more. Bottom line is that you can have a video created for you for under $5,000, choose from multiple submissions and also receive banners and logos at even more reasonable prices. In one instance a client received over 500 submissions for a logo. Banners and logos are substantially less than the video.


You will be able to provide a specification of what you would like and the over 8,000 GeniusRocket creators can choose to submit creative to meet your specifications.

Instead of the traditional video producer or agency that provides 3 ideas, one video and small variations on one video, you will receive submissions from different creators with entirely different ideas. It is not uncommon to receive 50 video submissions from which you pick one, or more if you are willing to compensate for them as well. These videos are web ready and Television ready.

Creators have the opportunity to attempt to win business from many companies as well as those the size of Pepsi and Heinz.

For the client, where else can you get this price for 50 (more or less) unique submissions and afford the same “ad agency” as the fortune 500? No where else.

Doritos had a commercial during the SuperBowl that was made by two brothers for under $2,000. It won the number 1 spot according to USA TODAY’S 21st annual Super Bowl Ad Meter, beating out 51 ad agencies. While this was not through GeniusRocket, the analogy apples as the process is the same.

GeniusRocket has paid out over $100,000 to creators and have a long growing list of happy customers. You can obtain the creative you want or as a creator earn additional revenue.

Take a look at GeniusRocket here.

[... re-written from Beltway Startups]