Posts about social media as of August 22, 2009

Despite my efforts to say it’s just the term “social media” that I think has a short shelf-life (and not all of those services, features and approaches that fall under the umbrella term) some people not familiar with me or this blog still didn’t understand my post the other day. I can understand why those who use the term in book titles or business cards may have a vested interest in promoting a catch-phrase, but I can’t understand why those who believe so deeply in “social media” can actually think what’s going on here can be contained to their world — and to their understanding of what all this is.

Social media, helping to make dreams come true, one tweet at a time Examiner.com The Marriott resorts in Hawaii are also holding quite the online luau. The resort is promoting their brand new sweepstake where 25 winners will be randomly …

This series started in a previous post , so be sure to read the first installment before diving into this one. There is a certain progression that should happen in correct order for the best results, so be sure to follow the whole series by subscribing to the RSS feed or receiving the updates in your email inbox! As stated last time, the key elements I am focusing on in the series are: Your Brand – how you will be identified What makes a good brand?

Yesterday, I read the “Unconventional Guide to the Social Web ,” and although I found a lot of useful information in it, one quote has stuck with me since reading it: “Your blog is your mothership. Don’t neglect it for lesser tools.” This is an important thing to keep in mind when marketing your business online. There are tons of ways to build a web presence, including a variety of social media and networking sites, but nothing is as important as your blog .

KM09 have just completed the two week course in creative thinking with a 5 minute presentation of them selves. During this course they have had lectures in personal marketing, social media & networking, mental training and presentation techniques with Anders Printz , Pia Jansäter and I. As they are all new to AcadeMedia Masters, the program Creative marketing and to each other some of them are also new to personal marketing and branding.

Food for thought: BlizzCon, the annual conference held by Blizzard Software to discuss their products with their customers, is happening right now. Blizzard’s conference and convention attracts fans from all over the world to ask questions, try out beta software, and give feedback about their stuff. If you’ve ever been at any company’s product launches and reviews, you’d expect this to be a small and rather boring affair. Quite the opposite. BlizzCon attracted 26,000 customers to its fourth annual event.

In this edition of the Weekly Wrapup – our newsletter summarizing the top stories of the week – we poll our readers on their 3 most exciting web apps or services, analyze the latest Twitter client stats, report on MySpace’s acquisition of Facebook app iLike, review the state of the netbook market, talk to Tim O’Reilly about his vision for a government web platform, and more. We also check in on our two new channels: ReadWriteEnterprise (devoted to ‘enterprise 2.0? trends and products) and ReadWriteStart (dedicated to profiling startups and entrepreneurs).

Speaking about Ray Kurzweil and his Singularity University (mentioned in the video embedded in my previous post ): I just read a post about that new institute on Silicon.com . Students get assignments to develop an initiative to impact the lives of a billion people over 10 years – and it seems they do rather well, for instance in developing new ideas for car-sharing. The university works with small groups of students and getting in is not easy: this summer’s inaugural Singularity University class of 40 students was chosen from among more than 1,200 applicants from around the world.

Who needs a blog to blog? Not this guy. He screwed some dry erase boards on the back of his trailer (hence, “trogging”). I’ve seen him driving around Tallahassee, and yesterday, I was lucky enough to catch sight of his vehicle — parked. So what? Who cares about this guy’s “trog”? Well, I see it as [...]

I’ve been struggling with the concept of twitter for months.  i mean I get the point of it it’s just that it’s been hard to believe that it could really be of much use.  I swore I wouldn’t be one of those people printing articles about the wonders of it.  But, slowly I have become a believer, seeing with my own eyes the power of this amazing new marketing tool. Sheila Link Building via Twitter Twitter is the current hot potato in the social media game at this moment in time.