Posts about social media as of July 30, 2009

My company, GasPedal , recently hosted BlogWell: How Big Brands Use Social Media, in San Francisco. The fantastic event featured eight case studies on corporate social media from some of the world’s biggest companies. As we gear up for our next BlogWell in Minneapolis on Aug. 13 — featuring case studies from McDonald’s, H&R Block, Wal-Mart, CME Group, General Mills, Ford, and Progressive — I’m sharing some key lessons from San Francisco.

Products, business and/or services are often the topic of many forums. People like to openly discuss the pros and cons of business and services. Because of this there are countless forums created which are connected to URL and/or have their own URL which are found via the major search engines. For many new business having the ability to have a forum created directly to the business website can be costly therefore there are many services available that will create a separate forum with its own URL for free.

Flower Shop Network is now on Facebook! You can still find the same great information plus see pictures from friends and chat with us (Jamie & Brynn) as well as other florists. I can’t keep the excitement to myself any longer!!We would also love to view your Facebook page so  let us know if you’re on Facebook as well!To find/fan/fave us (any or all will do!), visit Flower Shop Network on Facebook.Don’t forget to check out Wedding And Party Network and FGmarket.com on Facebook as well!

With Online Video (OV) one of the fastest growing segments on the Internet, does it surprise you that the vast majority of articles written about online video purely focus on ad insertion?  Advertising makes up only about 1/6th of the market for OV, of course there is a valid business case for dynamic ad insertion, but ads will only account for a fraction of the overall use of OV.  The business use for OV consists of at least 6 elements:  Advertising, Branding, Communication, eLearning / Training,

For several weeks I’ve argued that social media is a critical tool for making organizations proactive. However, he haven’t talked about HOW to implement social media into your organization. Try to remember the following: When a business uses social media the ultimate goal is to create a honest relationship with customers. Social media should: 1. State your company’s objective, purpose, mission. 2. Communicate your company’s corporate culture. 3. Maintain long term connections with clients and other businesses.

About three years ago, I wrote a three-part series on Creating an Effective Online Presence but that was before I understood anything about social media Now if you are going to have an effective online presence, social media is one aspect that can help put you on the cyber map

Popular social media services Facebook and Twitter are coming to the Xbox 360 . Link: Twitter, Facebook Should Be On 360 Before Christmas [Xbox 360]

Since the blog has been very quiet of late, here is the transcript of the twitterview I have just finished where I discussed social media, technology trends in the trading world and football with the CME … CMEGroup : @tobybryans Good afternoon and thank you for joining us. Let’s start with you describing your role at Schneider Trading #exchtalk tobybryans : @cmegroup It’s my pleasure! I have two roles: Technical Exchange Liaison and Strategic Technologist.

If you haven’t checked out the Messy Canvas Etsy store yet, why don’t you wander by? We have some cute birdy brooches for sale now. I wanted to make something similar to the social media pins , but minus the logos like Facebook and Twitter that had the potential to get me in trouble. For some inspiration, I gave my kids a 2.25? x 2.25? piece of paper with rounded corners. They used this as a pattern and drew rounded squares on a piece of paper. Then I asked them to to draw something in the squares.

CHICAGO, July 30 /PRNewswire/ — As marketers search for ways to evaluate the effectiveness and value of social media in their marketing programs, Zocalo Group, a division of Ketchum and Omnicom Group, today unveiled its Digital Footprint Index (DFI), a new social media diagnostic tool developed to improve a marketer’s ability to understand, measure and accelerate where and how brands are discussed and recommended across all social media channels.