For those of you who use Google AdWords. Google now has a button to drop down individual products and images, see the red circle on the image which was a + before I expanded it.

Once expanded you see the items drop down, circled in blue. This is a very powerful feature. At least until everyone uses it, if one competitor utilizes it and another does not, it is possible to obtain an edge on the competition.

It will be interesting to know if you, as an advertiser, are charged when a prospective customer expands the ad to see the items, anyone know?